From my “Let’s totally not believe in our kids” file comes this press release. I say “not believe” because it is only fear that would make anyone think that literacy must be shoved into a 2-year-old — fear that playing and exploring are not enough, fear that a child’s brain is already atrophying, or missing out on “real” education. As if play ISN’T education. As if kids aren’t PRIMED to learn, and must have knowledge crammed into them, or hidden like medicine in “fun and games” directed by adults. This is so false — the idea that kids aren’t learning unless they are being literally TAUGHT, by a grown-up, a program or an app. – L
Early Years Literacy Programme … Set to Launch at Prestigious Childcare Expo
A mother and daughter team based in Glasgow will this week launch their brand new educational venture; an early years programme which combines learning with fun and games in order to teach toddlers those all-important ABCs.
…The ground breaking new programme aims to help improve literacy in infants and make a real difference to children’s learning. Tailored specifically for children up to two years old, with another programme for children aged between three and five, the developmentally-appropriate programmes are multi-sensory, with lessons featuring puppets, songs, drama and games, as well as traditional learning techniques that have been included in curriculums. The children’s literacy programmes are also downloadable online, so parents and early years nursery teams alike can be involved in the improvement of literacy among all children….
[The developers said] “we have written the programmes specifically to appeal to the younger audience; those that love fun and games while they learn the alphabet!”